Tagbin, a company renowned for crafting cutting-edge immersive experiences for museums and government initiatives like the Pradhanmantri Sangrahalaya, Azadi-Ke-Diwane at the Red Fort, and the Ram Katha Museum in Ayodhya, has now set it’s sights on redefining enterprise decision-making.
The company’s latest launch, BoardRoomAI, is designed to simplify the often complex and slow process of decision-making for CEOs, CIOs, and other senior leaders. In an era where timely and data-backed decisions are critical, BoardRoomAI enables executives to access relevant, real-time insights and react faster to market dynamics.
The goal? To eliminate bottlenecks in the decision-making process and empower leaders to navigate through data-driven challenges with ease and agility.
Saurav Bhaik, Tagbin’s founder and CEO, shared his vision for the future of boardrooms during an exclusive interview with ProdWrks. In our in-depth conversation, Saurav also discussed the inspiration behind BoardRoomAI, offering a glimpse into the product’s key capabilities.
From overcoming the challenges of real-time data access to addressing decision-making bottlenecks, this interview delves into how AI is poised to transform strategic leadership for a new era.
This interview is edited for clarity and length.
Q. Tagbin is well known for its immersive spatial experience technology. What prompted you to focus on BoardRoomAI - a product meant for decision-making in enterprises and large organizations?
Saurav Bhaik: Tagbin’s expertise in immersive spatial experience technology has transformed how people engage with physical spaces, creating lasting impressions across industries. We have consistently integrated cutting-edge technologies into multiple projects, including our acclaimed Pradhanmantri Sangrahalaya and many digital museums and experiential spaces across the world. Our success in immersive spatial experience technology stems from our ability to blend creativity with innovation.
Tagbin has also successfully delivered multiple AI-driven projects, data and strategy centers, and labs for clients. These projects helped us resolve recurring challenges, i.e., the need for enterprises and large organizations to better manage and interpret complex data in real-time. Our work on the data and planning center/labs revealed a pressing demand for a more streamlined decision-making solution. This highlighted how critical real-time insights and data organization are in today’s fast-paced business landscape.
This realization prompted us to develop Tagbin BoardRoomAI, a solution that empowers leaders and decision-makers to navigate data complexity with ease. It enables enterprises to organize, analyze, and get insights on data efficiently, ensuring smart, data-driven decisions. Tagbin BoardRoomAI is our step towards reshaping how organizations harness AI for strategic growth.
Q. What specific challenges did you observe in boardroom decision-making that led to the development of Tagbin BoardRoomAI?
Saurav Bhaik: In traditional boardrooms, especially in high-paced organizations, decision-making is often slowed by limited real-time data access, fragmented insights, time-consuming analysis, and subjective biases. We observed that CEOs, CIOs, CXOs, and decision-makers struggle to get relevant, real-time insights at their fingertips, making it harder to respond quickly to market shifts.
The main challenge lies in synthesizing massive amounts of data into actionable insights, which often leads to missed opportunities or delayed decisions.
Tagbin BoardRoomAI was developed to solve this. With the use of LLMs (Large Language Models), it transforms complex datasets from various dataset sources into easily understood narratives, delivering the most relevant insights decision-makers need in real time. This empowers decision-makers to focus on strategy rather than data analysis.
Q. Who are your ideal customers, and how does your product uniquely address their needs and pain points?
Saurav Bhaik: Ideal customers are CEOs, CXOs, and leadership teams in fast-moving sectors like transportation, retail, and manufacturing who need instant, data-driven insights. Tagbin BoardRoomAI gives them a powerful edge, ensuring decisions are timely, data-backed, and confidently made. It’s decision-making redefined for the digital age because speed, accuracy, and clarity are the keys to success.
By streamlining the process, Tagbin BoardRoomAI eliminates the pain points of manual data analysis and fragmented information, making it a powerful tool for boards looking to make smarter, faster decisions.
Q. Can you share any interesting challenges or surprising learnings you encountered during market research? How did these learnings shape the BoardRoomAI’s features and functionalities?
Saurav Bhaik: During user and market research for Tagbin BoardRoomAI, one interesting challenge stood out: data retrieval. High-pace companies hold vast amounts of data, but the real hurdle is accessing, organizing, and making sense of it efficiently and effectively in real-time. Many decision-makers shared frustrations around being inundated with data but not having the right tools to quickly visualize and find what they are looking for and act on it.
This insight shaped one of our key features: AI-powered, real-time data visualization dashboards where AI can extract and manage data from various sources, including ERP tools, CRM, finance systems, external market data, and industry-specific reports. With Tagbin BoardRoomAI, decision makers can easily access and interpret their organization’s data, from various sources to performance metrics, all in one place.
Q. What’s your unique value proposition? How does BoardRoomAI differentiate itself from other existing business intelligence (BI) and data analytics tools?
Saurav Bhaik: Tagbin BoardRoomAI’s unique value proposition lies in its ability to transform decision-making by leveraging Natural Language Processing (NLP) and Large Language Models (LLMs). Tagbin BoardRoomAI stands out from traditional BI and data analytics tools by offering real-time predictive insights and industry-specific intelligence that empower businesses to make informed decisions on the basis of large datasets from various sources.
Unlike traditional BI and analytics tools, which focus on dashboards and static reports, Tagbin BoardRoomAI understands and processes complex business queries in real-time, allowing executives to engage with data conversationally. NLP allows users to query the data and get deeper insight, compare complex data points, and get what they are looking for in a fraction of seconds.
BoardRoomAI is a step ahead—offering not just data but clarity and foresight. Here’s how we stand out:
- Conversational AI: Using NLP, decision-makers can ask questions in natural language (example: “What was our sales growth in Q3?”) and receive instant, contextual answers. No technical know-how is required.
- Deep Insights with LLMs: Tagbin BoardRoomAI goes beyond surface-level analytics. It interprets large datasets, identifies patterns, and even anticipates potential business outcomes, offering proactive recommendations and throwing alerts.
- Real-Time Data: While traditional tools provide historical data, BoardRoomAI delivers dynamic, real-time insights, ensuring decisions are based on the latest trends and information.
- Allows to embed relevant external data, competitor trends, and other market insights into even deeper strategy conversations.
Q. Beyond the initial success in the government sector, are there any specific industries that you see adopting BoardRoomAI most readily, and why? Who are your current clients?
Saurav Bhaik: Beyond our initial success in the government sector, we see industries like manufacturing, transportation, and financial institutions adopting Tagbin BoardRoomAI most readily. These sectors deal with large sets of complex data, high stakes decision-making, and rapid operational shifts, making AI-driven solutions crucial for streamlining processes.
In manufacturing, Tagbin BoardRoomAI helps enhance operational efficiency by providing real-time insights and predictive analytics, driving smarter decisions. The retail sector benefits from optimizing inventory management, demand forecasting, and improving customer experiences, while transportation uses the Tagbin BoardRoomAI for optimization, fleet management, and supply chain coordination.
As for our client base, we’re currently in the initial implementation phase with over 10 organizations, all eager to leverage the Tagbin BoardRoomAI’s capabilities to transform their decision-making processes and make the data easily accessible from various sources. These early adopters see immense value in how Tagbin BoardRoomAI integrates intelligence with efficiency, making it a game-changer for their operations.
Q. Can you share specific examples to show how BoardRoomAI has impacted decision-making in organizations?
Saurav Bhaik: Tagbin BoardRoomAI has transformed decision-making across industries by delivering real-time insights and predictive analytics tailored to each sector’s needs. Here are a few specific examples:
1. Manufacturing: High-pace manufacturing firms struggled with managing production bottlenecks. By integrating Tagbin BoardRoomAI, the decision-makers gained real-time visibility into production data and predictive maintenance alerts. This reduced downtime by a significant percentage, optimized resource allocation, and boosted overall efficiency.
2. Retail: Large retail chains faced challenges with inventory management and forecasting. Using BoardRoomAI, the executive team could analyze customer purchasing trends and regional demand patterns. This improved inventory turnover, minimized stockouts, and increased profitability during peak seasons.
3. Transportation: Logistics companies dealing with fleet management inefficiencies adopted Tagbin BoardRoomAI. The platform’s data-driven insights optimized route planning and fuel consumption, reducing operational costs and improving on-time delivery rates.
These examples highlight how Tagbin BoardRoomAI drives smarter, faster decisions across industries.
Q. What are the various data sources integrated by BoardRoomAI, and how does Tagbin handle real-time data integration, especially data from different sources and formats?
Saurav Bhaik: Tagbin BoardRoomAI integrates data from a wide range of sources to provide comprehensive, real-time insights for boardroom decision-making. Our AI-driven solution pulls data from ERP systems, CRMs, HCMs, financial systems, and external data sources like industry-specific reports.
This wide-ranging data integration ensures that decision-makers have access to the most relevant information, whether it’s operational metrics, customer insights, employee performance data, or financial forecasts. The solution also accommodates more traditional formats, such as Excel sheets, emails, and PDFs, transforming unstructured data into valuable insights.
To manage real-time data integration from diverse sources and formats, Tagbin BoardRoomAI uses advanced APIs, manual plugs, and machine learning algorithms. It seamlessly aggregates and harmonizes data, regardless of its origin or format, ensuring that decision makers receive unified, up-to-date insights. Whether dealing with structured data from an ERP or unstructured data from a PDF report, Tagbin BoardRoomAI makes it all accessible and actionable in one cohesive portal, driving faster and smarter decisions.
Q. Can you share more details on the specific AI and machine learning (ML) models used within Tagbin BoardRoomAI? How do they add value to your users?
Saurav Bhaik: Tagbin BoardRoomAI leverages a suite of advanced AI and ML models to deliver actionable insights in real time, empowering leaders to make data-driven decisions. At the core, we use predictive analytics models, which forecast future trends by analyzing historical data.
These models help users anticipate market changes, operational inefficiencies, or potential disruptions, allowing businesses to take proactive measures. For example, in the transportation industry, these models can predict fleet maintenance needs, reducing downtime and saving costs.
We also deploy natural language processing (NLP) models to ensure decision-makers can query the data and receive the most relevant insights without drowning in information overload.
Additionally, our alert systems offer tailored action plans by analyzing user preferences and business goals, ensuring that leaders have personalized strategies at their fingertips.
This feature adds tremendous value, helping decision-makers focus on the most impactful opportunities while reducing cognitive load and improving productivity. Overall, these AI and ML models work in tandem to streamline complex data into digestible, actionable insights, revolutionizing the way businesses approach decision-making.
